On a sauvé la bière!
Madvertising led me to discover the new Stella Artois website / interactive advertisement / game / puzzle.
It’s pretty fricken awesome - as are all Stella Artois ads. It has the usual traditional appeal, with comedic happenings and lots of untranslated French. It’s easy to tell that a lot of effort has gone into it.
Through a series of puzzles, the web site tells the story of Stella Artois, the world’s greatest beer created by the Villagers of Leuven in 1366. It shows you their way of life, their beliefs, and also explains the way in which Stella Artois has preserved its traditional taste and methods. The puzzles are quite amusing - you need to prevent the precious hops from falling off the side of the earth, help the village man escape the dangers of a deep cave with the essential pure water, appease the gods to stop a thunderstorm, and so forth.
They’re mainly all straightforward, it’s just figuring out how what you need to do - sometimes it requires a bit of lateral thinking.
When you succeed you get a nice little clip - my favourite comes after preventing the beer from being contaminated by evil spirits. The villager jumps up and down very excitedly shouting “On a sauvé la bière! On a sauvé la bière!”
Great fun.
I still can’t beat the final puzzle though. You need to prevent the sun from setting into the ocean (as per superstition at the time) to ensure the safety of a ship load of Stella. I can’t figure it out. Run through it many times, and I keep coming up with nothing.
It’s absolutely crushing to watch, time and time again, the ship capsizing and the beer being lost.
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9 Responses to “On a sauvé la bière!”
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Adey Ben, 2 months without a post is terrible. Get moving!!!!!
yojoe What about Missile Pops?
Shannon OMG. Check it out… http://mudhead.uottawa.ca/~pet e/beard.html
Ben A singular beer won’t quite cut it. But you’re on the right track…
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Admin
Click the sun and drag it to the right, so it can’t set into the ocean!
No if they could just stop their internal country fighting, I wouldn’t worry over the safety of my favorite beer.
My fave beer. Now if they could just solve their countries current issues.
flo - Thanks for the tip. TRied quickly but haven’t had any luck. Will try again later (and maybe in a different browser….)
Softly - sorry for the confusion, your comments got held for moderation becuase you used a different email address than previously.
I wasn’t aware that Belgium had serious problems at the moment?
I wish you hadn’t posted that.. You’ve aided me in procrastinating, that makes you an accomplice to the crime.
You have only yourself to blame.
And Stella Artois.
Sweet Stella Artois.
Non…. j’veux du Stella Artois…
Is that why my little icon is missing too? Stupid changing email…yes, Belgium is always fighting about whether or not it’s more Dutch or French, there’s been crazy gov’t drama lately…
Yup, unfortunately - your gravatar is called based on the email address you use.
Surely though, Belgium should be more worried about its European identity these days?
If not, then it’s obviously France. Way cooler with cheese and wine, and, well, more power.
I fixed my little gravatar but now noticed I have two identical comments up there…the first one said it didn’t go through. You’d wonder how I even run a blog if I can’t comment properly on yours.
SGS